You might well be a start-up business thats located here within South Wales, and you are now shopping around all the various web designers for quotes? But here’s why we would say hold your horses first.
We would say that simply because we think you should first think about designing a site-map first and which pages you will need for your brand new company website, so you know roughly how many pages you are going to need so you can tell this to the web developer, and you know you want your new website layout to be. For example, lets say you sell coffee, do you want “coffee beans” at the top of the WordPress main menu, then in the drop-down box, do you want “flavoured coffee” then under that link, do you want “ground coffee”?
And why would we say to do all of this planning work, before you pick up the phone to say a local web designer in Cardiff?
Well, too many businesses dive head-first and purchase the wrong website design for their company, whether that be the wrong CMS, that can’t be easily edited because its poorly built by say a local web developer. You might purchase the wrong CMS, and your staff then say the admin area is simply too difficult for the staff to use, that’s unless you have coding knowledge that is. You might find, if you purchase the wrong CMS, that something that should take like minutes to do, like adding a new blog post, well, you may find, if you hire the wrong company that it becomes very hard, and you cant edit say the text, so it becomes very hard to even add a new blog post, for example, a new “news” article because you cant say put titles, meta title, meta descriptions in. So when looking for a web design company, pick one that offers you a quality CMS.
Think about layout, think about how many main pages you will need?
We would say first things first, before you start ringing around all the various agencies from Cardiff Bay, right through to companies in Newport, that’s to request from them a quote to design a brand-new website for your business, we would say first sit down, grab a cup of coffee, and sit down with your marketing team, or business owners decide on exactly the layout your website should look like, if you’re a start-up. So grab a whiteboard pen, and start with your staff, thinking about what pages you will need for your new site, and what you think the site-map should look like.
For example, let’s say you run a solicitor’s practice in Wales, well, what services should be listed under “services”, which ones should appear at the top of the main menu?
Which services should be focused on, that’s on the homepage, what other pages do you need?
A company history page?
A meet the team page?
Will blog posts need there own sections, for example one for “employment law”, another “family law”?
So much to think about, so we would say this, before you even start to think about the design of your new site, create a site-map, this will help you in the planning stage.
That is exactly what the site map is, is the layout of your website.
The web designer will want to know how the site-map should work, it will help when offering a quote, but here’s the thing, from our experience even the most simple businesses, can benefit from thinking about the site map that they want.
Let’s give you a really simple example, let’s say your a window cleaner, and your business is expanding, therefore you want a brand-new website for your business.
So you simply contact web designers for quotes, but we would recommend sitting down instead and creating a site map, because then you might think well actually I do offer gutter cleaning as well, I do offer also commercial cleaning, so actually a one-page website, which the web designer might have recommended otherwise, will not be suitable.
Instead, what you need is say website which has a section for “commercial window cleaning”, a section for gutter cleaning and also domestic cleaning.
Now, if you just contact the web designer for quotes, you might have opted for the cheapest, that might just be for a one-page website, which simply explains what your business offers, you may not have therefore dedicated pages set up for the commercial cleaning aspect business.
Equally let’s say you sell thousands of products, how you going to sell so many products yet make the website simple and easy to navigate?
That’s to say, lets that you sell electrical goods, how you can make it easy for somebody to purchase the fridge-freezer that they want in a matter of a few simple clicks? Because if you don’t make it easy, then the businesses that have a super high bounce rate.
So, what exactly is a site-map?
A site map is simply therefore how your website pages connect to each other, for example from the homepage how does the main menu work with all the sub pages come off it? What are all of the pages on your company website, how are they linked together to create a site map?
Why is it important to the web design process?
When you think of a web design agency, you might deal with say one salesperson, they provide you with a web design quote, they might be giving your quote to secure your business, that’s the say you might give you a quote which don’t necessarily include everything your business might need. For example, you might need a responsive website, you might need say 20 pages, you might need say the text written, yet, to grab your business, they may say, well we can offer you this deal, which might be super-cheap, but will the website be right for your company? As the old saying goes, buy cheap, you often pay twice.
So choose a quality website, for example why not hire our web developers? We build really high-quality CMS WordPress websites, we offer hosting, website domain names, our web design company here in Wales also offers organic seo. We have worked with many companies, that is companies that sell many products online, right through to construction companies, so if your looking for a Cardiff web designer? Well, why not ring Walsh.
Why our agency would recommend taking some time to create a site map
We recommend creating a site-map on a whiteboard to start with, that’s if you have a relatively simple website to build, we would ask the business owners to think about this before meeting us, we would recommend thinking about which services, and the products that you offer and how you want this to be laid out on the website.
Why a site-map should then be added to your website
A site map should also be added to your website, that’s when you website has been designed, to help improve the SEO.
How our business can help
We run an agency here in Cardiff, we design simply brilliant websites, if you would like a web design quote, then why not ring us today?